Red Truck Labs was formed by Peter Cellino to perpetuate a genuine ambition for creative storytelling. Red Truck Labs has grown to include an eclectic group of team members with vast knowledge of communications and marketing practices while also understanding and appealing to the various cultural influences that affect today‚Äôs market. 

Based in Charlotte, NC. Red Truck Labs draws inspiration from our team members varied personal lifestyles and relationships with influential members of the automotive, sport and tech communities, to build and promote authentic brand connections with modern consumers.